At Grupo Faro Verde, we see innovation as a way of working — an attitude that drives us to think differently, improve every process, and find solutions that enable us to produce more and better, with responsibility and a long-term vision.
That mindset received significant recognition: we were awarded the Technology Innovation prize at the “Excelencia Agropecuaria 2025” awards, organised by Banco Galicia and La Nación, one of the most prestigious recognitions in Argentina’s agricultural sector.
An Award That Recognises the Way We Work
The award is a direct reflection of a management model built around continuous improvement and the integration of technology, processes, and agricultural expertise. At Faro Verde, we believe transformation starts from within. That is why we created an internal Innovation and Digital Transformation team that works across all business units, closely connected to operations and with a deep understanding of the business.
Our submission highlighted how this approach enables us to turn complex challenges into simple, scalable solutions with a real impact. Concrete examples include:
- Irrigation App: improving water efficiency by planning, monitoring, and optimising every irrigation cycle — a critical resource for productivity
- Bale App: comprehensive forage management, supporting a strategic input across the livestock production chain.
- Drone-Based Livestock Counting: promoting animal welfare, reducing operational times, and improving weight gain.
- Fuel Management App: digitalising stock and consumption management while improving traceability and accuracy in a key resource.
These solutions — developed entirely by our in-house team — are part of a model in which technology is not an accessory, but a driver of greater efficiency, sustainability, and profitability across the entire production system.
People as the Driving Force Behind Growth
This award recognises the work of a team that combines talent, commitment, and a constant drive to find new and better ways of doing things. People who embody the essence of Faro Verde: the belief that there is always room to evolve, learn, and create value.
This achievement belongs to every team that made this transformation possible — from those who design and develop the solutions to those who put them into practice across every field, irrigation system, herd, and production decision.
